About the Organisation:
Paytm is India’s leading digital payments and financial services company, which is focused on driving consumers and merchants to its platform by offering them a variety of payment use cases. Paytm provides consumers with services like utility payments and money transfers, while empowering them to pay via Paytm Payment Instruments (PPI) like Paytm Wallet, Paytm UPI, Paytm Payments Bank Net banking, Paytm FASTag and Paytm Postpaid – Buy Now, Pay Later.
Responsibilities of the Intern:
- Optimize website elements such as meta tags, headings, content, and internal linking structure to make them more search engine-friendly and relevant to target keywords
- Ensure that the website is technically optimized for search engines, including aspects like website speed, mobile-friendliness, crawlability, and indexing
- Create and optimize high-quality, valuable, and engaging content that aligns with target keywords and user intent
- Develop and execute strategies to acquire high-quality backlinks from reputable websites, which helps improve the website’s authority and visibility in search results
Requirements:
- Familiarity with various SEO tools like Google Search Console, Google Keyword Planner, Moz, SEMrush, Ahrefs, and others to perform keyword research
- Proficiency in using tools like Google Analytics to analyze website traffic, user behavior, conversions, and other important metrics
- Outreach, relationship building, guest blogging, social media promotion, and earning natural links
How to Apply
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